Hungary has appointed a London-based financial PR firm and political lobby group in a bid to improve its battered public image and convince investors that economic and fiscal policy is in good hands.
The appointments follow an international outcry over Hungary’s controversial media law, which critics said would impinge on press freedom, prompting the European Commission to demand amendments. The Hungarian government has retained the services of Project Associates, a “strategic communications consultancy”, as well as Financial Dynamics, a financial PR firm, to handle economic issues, the Financial Times has learnt. The media law row undermined the start of Hungary’s six-month presidency of the European Union and triggered accusations – fiercely rejected by Budapest – that Hungary’s government was leaning towards authoritarianism. Financial Times

Last Updated on Thursday, 19 May 2011 12:17